"Full-service" is basically the real deal—it means the company’s got your back from the first brainstorming session to the app launch and beyond. Companies like Intobi are known for providing solid application development services , which cover every step in the process. It's more than just writing code; they start with a deep dive into your business needs, help shape your vision, and handle all the planning and research. They do the whole UI/UX design gig to make sure the app doesn’t just work, but looks great and makes users wanna come back for more. Plus, they stick around for ongoing support and updates, so you're not left hanging once the app goes live. They’re super detail-oriented, and that thorough approach pays off in terms of quality and reliability. So if you're going full-service, make sure it's with a team that can do all that, not just throw something together and bail after launch.