When cleaning your ears with Q Tips you're supposed to gently swab the ear wax out and not push the Q Tip too far into the ear.
Never push the Q Tip fully into your ear as it can damage your ear and cause hearing loss.
Just Gently place the Q Tip in your ear and move it around to remove the earwax and to get your ears cleaned.
Cleaning your ears with a washcloth and warm water during a shower or just in the sink can clean your ears safely too.